外贸客户感恩话术（专栏外贸人感恩节问候客户的正确姿势）

美国与加拿大都有过感恩节的传统，不同的是，加拿大的感恩节在每年的10月中旬，而美国的感恩节是每年11月的第4个星期四，今年在11月25日。

这一天也是美国的公共假日，美国人往往连上周末，度过一个4-5天的假期，作为美国血拼季和休假季的开始。

感恩节相当于中国的春节，是美洲的一个传统节日，对于很多北美客户来说，感恩节是一个非常特殊和欢乐的节日。

当然，对于我们来说，这是一个最适合给客户发送祝福、联络感情的节日，相信大部分的外贸人都会选择提前给客户发送一封祝福邮件。

感恩节邮件的普遍说辞大概包括“表达感谢及对未来合作的期待”等，但如何表达心意并增加记忆点让客户对你过目不忘呢？

今天华sir给大家带来，专属于外贸人的感恩节小干货——

NO.1 · 节日祝福

Thanksgiving Day

除了简单的节日祝福以外，可以试着回顾一下与客户之间印象深刻的时间，比如说客户给予你的帮助等，以致谢意，或者是花点小钱买些礼物给客户。

附一些适合商务的感恩节祝福语、邮件模板:

可选用的祝福语：

• This Thanksgiving,I’m thankful to have you as a client.Working with you has been a true pleasure,and I can only hope our relationship continues for many years.May you have a wonderful Thanksgiving surrounded by family and friends.
• No Thanksgiving would be complete without thanking the people who make my job so special.So,thank you,and have a very Happy Thanksgiving.
• This Thanksgiving,I have almost too many blessings to count.Being able to work with you is definitely one of them.I hope your blessings are also many,both this Thanksgiving and in the coming year.
• Every Thanksgiving,we go around the table and say what we’re thankful for before digging into the turkey.I’m thankful to have you as a client,and I figured,why say it to a turkey when I can say it to you?Thank you so much for your support,and have a fantastic Thanksgiving.

邮件模板：

Subject:A Very Happy Thanksgiving to You and Yours

Dear[Client Name],

Before everyone goes their separate ways this Thanksgiving,I wanted to send a quick message to let you know how much I appreciate having you as a client.Working with people like you is what makes my job great,and that’s something for which I’m truly thankful.I wish you all the best this holiday season and in the coming year.

Best Wishes,

[Name]

NO.2 · 营销活动

Thanksgiving Day

由于感恩节和购物季紧密相连。每年感恩节后的第一天（黑色星期五）和紧接着的网络星期一（Cyber Monday）一起，意味着购物季的开始。

不妨利用感恩节做个促销，给一些老客户优惠，可以把祝福邮件的标题改成：

• Happy Thanksgiving Day!A Special Savings Inside Just for You!
• Enjoy a 20%Off:A Happy Thanksgiving,Indeed.

• It’s time to give a sincere“thank you!”
• Happy Thanksgiving!We’ve Got A Treat Just For You!

NO.3 · 订单准备

Thanksgiving Day

每当年尾接近新年时，由于假期季节，订单生产安排会格外的紧张。以下是几个订单准备的切入点：

1．提醒客户即将而至的节假日

As you may know the Thanksgiving season will get busy with factories and then we have Christmas,New Year and Chinese New Year,so let’s keep up the pace and move fast!

2．工厂生产需要排单，提早下单：

Peak season is approaching.Kindly be informed that our factory will be at full capacity.Please place your order as soon as possible so that we can schedule the production plan to meet the timeline.Thus,we would highly appreciate if you could confirm your order soon and we shall arrange production without any delay.

3.物流旺季，温馨提醒客户需要排仓:

Because of the peak season,we need to queue for the available shipping slots.Please confirm as soon as possible to avoid further shipping delay.Appreciate your help.

另外华sir要特别提示各位朋友：

感恩节是一个地道的美国节日，欧洲人是不过感恩节的，所以祝福邮件不必发给欧洲买家了。

当然你也可以“借势”对其他西方国家的客户进行一次感情联络（注：中东国家地区的最好不要发）。

—End—

—华诚创智—